Personal Branding Information Guide
"Personal branding = the personality behind your brand. Who's personality? Well, yours of course"
—Colourful creations photography
Personal Brand Photography is for entrepreneurs and small business owners who are ready to take their business to the next level by creating quality imagery that truly represents the personality they bring to their brand. You could be a nutritionist, jewellery designer, personal trainer, fashion stylist, florist, artist, yoga teacher, children's book author, interior decorator... if you own a business, Personal Branding Photography is for you!
As a small business owner myself, I understand the time, dedication, passion and pure love you pour into your craft and your clients. Let me do some of the hard work for you to create some colourful content you can use to market and grow your business!
Although headshots are definitely included within a personal branding session, it's about more than just headshots. During a personal branding session, we capture a combination of behind-the-scenes, lifestyle and portraits. This creates a well-rounded library of high-quality images you can pull from when marketing your business. They can be used on social media, your website, print etc. The sky is the limit!
So get thinking - what makes your brand unique? How do you want your clients to feel when they interact with your brand? Why do your clients choose you over someone else? As I mentioned, it's all about showcasing the personality of your brand! Let me help you communicate this to your clients and customers through colourful content!
All Collections Include:
Professional photographer with over 12 years experience
Wardrobe guidance
Posing guidance
Pre-photoshoot planning
Photos professionally edited
High and low resolution files
Password protected online gallery
Collections
The Dreamer
This collection is ideal for the entrepreneur who wants the whole shebang and isn’t afraid to ask for it! They’re at the top of their field and need the absolute best selection of images for all aspects of their business. They have a clear vision of their future and they’ve spent time honing their personal brand. They show up with confidence for their customers and clients.
If you don’t want to be limited in any way by not having appropriate imagery for different scenarios, then this collection is for you!
In this collection you will receive:
Headshots + full body
3 hour session
3 locations
6 outfits
60 digital files
Your investment: $2,300
Payment plans are available
The Adventurer
(Most popular)
This collection is ideal for the entrepreneur who has been in the business game for a while now and needs a total refresh to help bring their brand to life! They desire a cohesive set of photos to choose from when sharing their offers with the world. They may have a new product or service to launch that they have put their love, sweat and tears into, and new photos are required to help with this.
If you’re ready to take your business to the next level, then this collection is for you!
In this collection you will receive:
Headshots + full body
2 hour session
2 locations
4 outfits
45 digital files
Your investment: $1,500
Payment plans are available
The Visionary
This collection is ideal for the entrepreneur who simply needs a few key photos to update the headshot on their website and socials. They want to appear more professional, but they don’t need much – a short and sweet photoshoot suits them perfectly.
If your current headshot photo doesn’t truly represent where you are now in your business, and you need fresh, quality photos to showcase your brand online, then this is the collection for you!
In this collection you will receive:
Headshots
30 minute session
1 location
1 outfit
5 digital files
Your investment: $500
Payment plans are available
You can schedule your Personal Branding Consultation Call below
Consultation Calls are held online via ZOOM.
Archetype Shot-List
Depending upon your specific needs and the collection you choose, we can capture a combination of these to best showcase the work you do on a day-to-day- basis.
Headshot
The classic photo every business owner needs
Working
Behind the scenes of you doing your thing!
Brand Vibe
You in your natural habitat – your workspace
Lifestyle
What you get up to on the weekends
Personality
What makes people fall in love with you!
Product
Your completed creations
Humanity
You with your family (yes, your pet counts!)
Detail
Personal and professional accessories and décor
Process
Show your audience what goes into creating your products and services
Your Personal Branding Photography in 3 easy steps:
Step 1: Get In Touch
Fill in the contact form below to receive your Personal Branding Information Guide.
YOU ARE HERE ↓
Jump on a 15 minute ZOOM call with me to see if we're the right fit.
You can schedule your session online for a date that is convenient.
Contact Emily
Step 2: Prepare & Photoshoot
We will discuss locations, wardrobe, ideas, props and hair and makeup prior to your photoshoot. Meet me as planned, and let's work together to capture your personal brand in action!
create colourful content
Step 3: Market Your Business
As soon as your online gallery is available, you can post the photos to your website, social media, They can be used on social media, blog, ads, digital products, printed material etc. You can use them anywhere you would like to market your business!
Spread the word
You can schedule your Personal Branding Consultation Call below
Consultation Calls are held online via ZOOM.
How To Prepare
QUESTIONNAIRE
Once you have scheduled your session I will send you the link to complete your questionnaire. Your answers will help me to get a better understanding of what you are after and plan everything perfectly for your photoshoot.
PLANNING SESSION
We will set up a 30 minute meeting via ZOOM prior to your photoshoot to discuss locations, wardrobe, props etc. We can brainstorm ideas together. Feel free to show me any Pinterest mood boards you have created for your photoshoot, as well as any other inspiration you have. I want to hear your vision so I can help bring it to life. I’ll also ask a few questions to help me get a better understanding of your business and your brand, so I can best plan your dream session!
LOCATION
Here in Canberra we are spoilt for choice when it comes to suitable locations for your session. You can also consider locations nearby or in another state, however please note travel fees will apply. We will discuss and decide upon a location that best suits your needs during your Planning Session.
• Outdoors (nature, architecture)
• Urban setting (café, city, walls, murals)
• In-home (living room, kitchen, bedroom, home office, veranda, garden)
• Office space
• Accommodation (Hotel, AirBnB)
• Venue (function space, bar/restaurant)
Think about what your average day looks like. Where do you go and who do you meet? Do you work in an office, at a café, co-working space, on location, outdoors, or in a studio? Remember that you want to give people a look at a typical day in your life, so let’s create a series of photos that clearly tell that story. Always opt for locations with as much natural light as possible, as this makes for the best photos.
WHAT TO WEAR
For photos, solid colours work best, so please try to avoid any patterns or logos which will distract from your lovely self. Your outfit will make a huge difference to your photos so choose something that suits your personality and your brand. What you usually wear to work is a great option (unless you work from home and its business up the top and party down the bottom with PJ’s and fluffy slippers – but hey, maybe that’s very on-brand for you!). Feel free to add a pop of colour or two, and remember to accessorize! You can also choose a variety of other outfits to suit the archetypes we will be capturing – for example, if you would like Lifestyle photos showing what you get up to on the weekends, perhaps a yoga mat and activewear would be perfect!
PROPS
You are welcome to bring along any props that you would like to incorporate into your photoshoot to help tell your brand story. Let me know in advance what you plan to bring. We can absolutely get a photo of you working on your laptop, but try to think beyond that. Upon booking your session I will send you my 50 Prop Ideas To Elevate Your Personal Branding Photoshoot.
HAIR & MAKEUP
You are most welcome to use your session as an excuse to get pampered and have your hair and makeup done professionally! Here are my recommendations, please feel free get in touch with them directly.
Makeup
Steph Church
Mel Peach
Cindy Rue
Jessica Peris
KM Makeup
Lilah Glow
Hair
Emi Styles
Infinite Hairstyling
Cassandra Lee
Wildflower Hair
Are you ready to replace those boring headshots
of yours that don't show your personality?
You can schedule your Personal Branding Consultation Call below
Consultation Calls are held online via ZOOM.
Got further questions?
Fill out the contact form or reply to my email and I'll get back to your shortly.
As the owner of Colourful Creations Photography, I (Emily) photograph Weddings and Engagement Sessions, Model Portfolios, Actor Headshots, and Personal Banding in Canberra, Australia as well as interstate and overseas.